To explain it more easily, the Easystyler Pro was made as an alternative to the more expensive competitor, without compromising on quality. The cheaper alternatives are made as the cheapest possible alternative to the more expensive competitor, whereby functions have also been removed and quality has been compromised.
Further details:
1. The Easystyler Pro has a digital brushless motor. This is the motor that the more expensive competitor also uses. The cheaper dupes also have a less powerful motor that does not last as long.
2. The Easystyler Pro features ion technology and the functions are also the same as its more expensive competitor. That is, 3 different blowing power settings, 3 temperature settings and a separate COLDSHOT button. This is also not found on the cheaper variants.
3. A significant difference in the quality of materials used on both the inside and outside of the product.